Fitness Factor:
For fitness, at the beginning of every year, a wave of passioned resolutions emerge. Reading, travelling, prioritizing mental health, fitness, and weight loss seem to make it to the top of everyone’s list. Motivation peaks and gyms invariably witness a surge in memberships. Promises of a healthier lifestyle, toned physique, and gym-honed resilience are etched into the collective consciousness.
However, beneath the glow of fitness ambitions lies a phenomenon — inevitable waning consistency. Come February, gyms that once buzzed with January’s fervor fall silent, as resolutions shift from commitment to quiet echoes of unfulfilled promises made to oneself.
BUT, How do the coaches keep clients on track?
When people are presented with a clean slate, Rajiv says they tend to bite more than they can chew, often under a false sense of motivation. There are two reasons to this.
“First is that this is driven by guilt. From November, until the end of the year, since it is the festive season, people let go and think that they can make up with health and fitness once all this passes.
Second is that your motivation levels are at a peak at the start of the year because your stress levels are low towards the end of the year. This makes you feel like you can achieve great things,” he says, adding that these are the main reasons why people sign up for a whole year’s subscription at the gym immediately. This is also what a lot of gym owners bank on.
“I signed up for a year’s subscription at a gym close to my house in January, thinking I can make it every day without fail. It’s embarrassing to say, but I have not been as consistent as I thought. I go thrice or four times a week at most, but I still think that’s a win because I had no physical exercise prior to this.
I aim to keep this pace and slowly increase it, but in retrospect, I shouldn’t have paid for an entire year in one go,” says Priyanka Fernandez, a marketing professional who works from home. Such so many echoed words can be heard out.
However, the longest membership period at simple STRONG, a city-based sports and fitness institution, is quarterly. “That’s the amount of time we need, to show change in a person’s habits and performance. The one-year memberships are more of a business strategy because the concept of resolutions plays a big role in the fitness industry,” says Ashwin Ramdas, co-founder and head coach at simple STRONG.
At simple STRONG, fitness extends beyond the walls of the gym. They organise fitness retreats and vacations called Recharge at stunning locations in India and abroad — where learning, community, food, adventure, and play are at the forefront. “These retreats add a layer of fun to fitness, making it less tedious and fostering a sense of community.
The takeaway from these trips is to have learnt something about fitness and training philosophies,” says Ashwin, as he prepares to leave to Sri Lanka for a retreat.
More Info at : https://www.realbuzz.com/articles-interests/festive-health-fitness/article/top-10-health-and-fitness-resolutions/
Credits : Realbuzz
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